Eaton: 2014 Mid-American Trucking Show

OUR CHALLENGE

Eaton is a power management company with a Vehicle Group that produces transmissions, clutches, superchargers, valves and more—maybe not the sexiest products out there. Or are they? Our challenge was to showcase not only the functionality and reliability of Eaton products, but also their beauty” 

HOW WE SOLVED IT

We gave the Eaton products front-and-center placement so attendees could see these beautiful machines for themselves. We even created cutaway sections so the internal workings of the transmissions and clutches could be appreciated up close.

WHAT ELSE WE DID

In addition to highlighting products, the custom 45′ x 90′ exhibit showcased Eaton’s other services and held VIP meeting rooms, break rooms, and RFID technology to capture leads from special Eaton “credit cards.”

We love taking exhibits to unexpected places. Contact us and see how we can make any project shine.