Tips and Tools

How to Create An Accessible Virtual Event

With virtual events on the rise, incorporating accessibility accommodations is essential. Accessibility dramatically expands the reach of your content by allowing people who speak and learn differently to experience your...
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Getting Back to Work – Group Delphi’s Corporate Wellness Journey

At Group Delphi we’ve been designing and building spaces for human connection and creativity for over 30 years. Recently, we’ve been faced with yet another creative challenge — getting our...
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Why & How to Build A Company Broadcast Studio

People are inherently curious. We love to look behind the curtain to figure out how products are made or how they work. As marketers, you can harness your customers’ human...
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How to Capture Hearts and Minds with Emotional Experiences

In a time when viewers are bombarded with brand messaging on every platform, very few campaigns stop us in our tracks. Those moments that inspire us to laugh aloud or...
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How to Apply Your Live Event Strategies to Virtual Events

As we look to the future of experiential marketing, it’s clear that the most successful companies will supplement face-to-face engagement through a partnership with virtual technology. In addition to increasing...
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Thinking Outside the Trade Show: Alternative Venues

Back in the ‘90s, an “alternative venue” is where you played when your band couldn’t get a gig anywhere else. Today, the phrase holds much more promise in the realm...
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Experiential Marketing: More than Just a Photo-Op

The old adage “A picture is worth a thousand words” is not purely a sentimental notion, it’s an understatement: our brains process images 60,000 times faster than text, allowing visual...
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Setting the Stage for Your Trade Show: Expert Tips

The badges are lined up in alphabetical rows in the entry hall. The doors are opening. Trade show attendees are coming through, whether you’re ready or not. The last thing...
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Shipping Your Trade Show Booth: Insider Tips for Experiential Marketers

The show must go on, as they say in show business. In the trade show business, we have another saying: the show must go on without you if you haven’t...
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Everything You Need to Know About Trade Show Signage

Take a walk in the shoes of a trade show attendee. Looking up, the first thing you notice is the sea of trade show signage. Map in hand, you look...
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