Automation Anywhere has grown into a multi-billion-dollar organization since our partnership began two years ago.
Robots, Deploy The design for the 2018 space had to showcase the (literally) infinite number of ways attendees could customize and use the robotic technology as an extension of their workforce — empowering them to imagine its use in the everyday. Two separate, 20-foot-by-20-foot spaces were allocated for SSOW 2018. It was crucial that Group Delphi connect these two spaces with one cohesive message.
Go be great. To ensure seamless installation, Group Delphi’s in-house team ran a practice set-up of the full exhibit in our facility first to work through any potential setbacks that would delay the process onsite. Our proactive approach saved Automation Anywhere from incurring costly additional labor costs and potential change orders. The classes held within the 2018 booth remain sold out at every show they attend.
Visual Storytelling The design evolved into a bridge featuring an eye-catching kaleidoscope interactive element — emulating all the ways in which attendees could both see and use bot technology. Video tiles featuring falling water covered the arched structure. The powerful point of focus told a singular story of innovation, drastically improved workflow, and boundary-pushing technology.
“The classes held within the 2018 booth remain sold out at every show they attend. ”